Generating Free Leads through Social Networking

After reviewing many of these social networking sites, it is obvious that most successful internet marketers are participating in this scene, to some extent. However, a word of warning here…these sites are not meant for blatantly promoting your own website and opportunity. They should be used to exchange ideas and information and to develop relationships with like-minded people.

There are new social networking sites being added daily. Twitter, Facebook and MySpace are presently the most popular. The ‘new kid on the block’ is BetterNetworker. It is my prediction that its popularity will grow very quickly and by this time next year it will be receiving a large piece of the pie.

TWITTER — This is a free micro-blogging service. It allows it’s users to send and read other users updates. A message is called a ‘tweet’ and is restricted to only 140 characters. You get to put your copywriting skills to the test here. You can only use text on Twitter. You can’t upload pictures or videos.

FACEBOOK — Facebook is privately owned and operated by Facebook Inc. It is also free to join. With Facebook, you can join networks that are organized by city, workplace, school or region to enable you to connect and interact with others. You can add ‘friends’ and post messages on their ‘wall’. You can also upload pictures and short video. Facebook actually attracted 132.1 million unique visitors in June, 2008.

MY SPACE — This is another free site with an interactive network of friends, blogs, groups, personal profiles, video, photos and music. It is international, as are the other social networking sites mentioned here. Back in June of 2006, MySpace was the most popular networking site in the U.S. It was taken over in popularity by Facebook in April, 2008. It still attracts, however, approximately 230,000 new users per day.

BETTERNETWORKER — The latest social networking site is the ‘brainchild’ of Mike Dillard, the creator of Magnetic Sponsoring and many other popular programs. This site is working very hard to be true to it’s purpose and not be a smokescreen for pitching product or service, without contributing something of value to the members. To date, I have seen an impressive exchange of useful information on BetterNetworker and I highly recommend it.

Just a word of caution — many wasted hours can be spent reading through posts, blogs, watching videos etc. Some people think that by being involved in the social networking sites, they will easily add hundreds, if not thousands, of people to their e-mail list. It just does not happen that way. Building a list is time consuming. However, if done right, social networking can definitely produce great results. For example, a friend of mind who has a very large following on Twitter, sent out a ‘tweet’ about an opportunity that he recommended. His followers went to the recommended site and within a week my friend had earned over $40,000.00 in affiliate commissions. This was his reward for building a large group of followers who respected, trusted and liked him.

A great percentage of the top producers involved in internet marketing can be found on these social networking sites. One would have to assume that if they are willing to put their time into these sites, then they have to be lucrative in the end. If this is done properly, then it can definitely reap very rich rewards.

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